Sales record at Debenhams, the department store reveal a new trend British women. It has been observed that British women are buying flesh coloured lingerie instead of Detailed, patterned lingerie. The store is offering nude shapewear in a variety of shades. Women can buy the shades that match their skin tones.
A survey indicated that harsh economic times forced them adopt this trend. They say flesh-coloured lingerie can be used with traditional black or white. They said that they will keep Detailed, patterned lingerie for special events like Valentine’s Day and Christmas.